Is change coming at you from the outside in, or the inside out? My experience in working with top leaders from business, government and education on five different continents is that the majority of change comes to us from the outside in. For example, when a new law is passed, we have to make changes in order to comply with the new law. When a new competitor comes into our marketplace offering lower prices, we must change some aspect of how we do business. When a new technology comes out that changes customer behavior, executives inform the IT department that they must keep up with customers. When the boss changes corporate strategy, employees scramble.
